NEW YORK, NY (14 September 2011) - (BELVEDERE) RED wraps up a strong week of New York fashion week parties and presentations by serving up stellar cocktails to the who’s who of the fashion scene. From tastemakers to celebrities to designers, Belvedere took over the week in full force. Partygoers grabbed a bespoke Belvedere cocktail and danced the night away, toasting the greatest names in the industry. Last night, (BELVEDERE) RED teamed up with V Magazine for a luxurious party at Boom Boom Room to celebrate their new cover: Kate Winslet styled in Elizabeth Taylor attire by Carine Roitfeld and shot by Mario Testino. Entering the Black and White ball, guests were greeted with the (BELVEDERE) RED Breeze cocktails and Belvedere Peach Martinis.
Lindsay Lohan danced the night away with family and friends, stopping for a costume change in the middle. Singer/Songwriter Usher arrived in style in support of his collaboration with (BELVEDERE) RED, setting off a paparazzi frenzy. Other celebrities in attendance included Gerard Butler, Mary-Kate Olsen, Rachel Zoe, Rose McGowan, Brad Goreski, Derek Blasberg, Joe Zee, Carine Roitfeld, and Julia Restoin, along with designers Prabal Gurung, Alexander Wang, Nicola Formichetti and Olivier Theyskens. Guests also enjoyed a private performance by Sky Ferreira followed by Priscilla Queen of the Desert.
Down the street, rapper Nas celebrated his birthday at the new restaurant and meatpacking hot spot Catch. Friends who helped his celebration included Jay-Z, Zoe Saldana, Carmelo Anthony and LaLa, Ne-Yo, among others. Guests walked upstairs right before 2am to continue the party toasting with Belvedere to designer Jeremy Scott who was joined by Bradley Cooper, Common, Alexander Wang, Mos Def and others.
Earlier in the week, on Tuesday evening (BELVEDERE) RED set the tone for the after party celebrations for both Marchesa and Rodarte Spring Summer 2012 Collections. At Riff Raff, Rodarte took the party to chic and sweet heights with (BELVEDERE) RED, attendees let loose on the dance floor to a DJ set from Zach Cowie, guests included Kate Mulleavy, Rooney Mara, Gia Coppola, and Mia Moretti. After the show, Marchesa hit up the Electric Room for a few (BELVEDERE) RED cocktails with Camilla Belle, Rachel Zoe, Georgina Chapman, and accomplished artist, David Foote.
Fresh Lemon Juice
1.5 oz (BELVEDERE) RED
1.5 oz cranberry juice
1.5 oz pink grapefruit juice